In 1947 Carlo Barassi and Renato Teani founded the company Ar-flex (flexible furniture), that became later arflex. They worked together with a young architect Marzo Zanuso and began to experiment the use of foam rubber and elastic tapes for the furniture market. The arflex company was only presented to the public for the first time in 1951 after two years of experimentations in Milan. This early contact with a wider audience in the context of an avant-garde artistic event is intensely significant in the company's history.